Tablet Marketing Growing




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February 01, 2012
Scroll Excel 7 First Look
By Neville Hobson
The market for tablet computers is looking rosy according to any number of research studies and reports in the mainstream media and tech press.

It's continuing good news for Apple and its iPad and for the myriad Android tablet-makers; and for satisfying consumers' desire to own the latest affordable tech that gives them the freedom to get at information whenever and wherever they want it.

According to one recent report I read by Research and Markets, the expected growth of the tablet market in the UK over the next few years will be driven by features such as ease of use, long battery life, mobility, ability to multi-task, instant on/off and the large number of applications available.

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Recent Articles:
So Many Tablets But Only A Few Are Selling Well
I recently read the research report, Over 100 Tablets Introduced; Why You Can't Name Any, by Andrew Eisner, Retrevo.com Director of Community and Content. I have written about a number of their prior reports that I always find interesting (see for example, A Study of Social Media Addiction from Retrevo). In this case they looked beyond iPads at whole tablet market. They found that over 100 tablets came out since the iPad, but most people can only name a few of them. Interest in non-iPad tablet devices was almost non-existent until the Kindle Fire and Barnes & Noble Nook Tablet came out.
Read More...

Teachers Tout IPad In The ClassRoom
Some good news for you parents who decided to drop an iPad2 under the Christmas Tree this past holiday season as research out of Wake Forest University is showing that a single iPad can make a huge difference in the classroom. One has to...
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Tablet Usage Soaring, IOS Dropping
Jiwire has recently released some interesting statistics on location and mobile data, most notable, users tend to prefer purchasing from a physical store when within 5 miles and overall, social checkins are boring! Finally, no surprise here but...
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Foursquare Adds More Functionality For Tablet...
Some big changes from foursquare today as shared on their blog as the company rolls out some major new enhancements. Touted as #new4SQ the service now appears to be placing much more emphasis on local search and discovery.
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- AdvertisingDay.com
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